World Premiere for All-New Kia Ceed at Geneva

22.05.12

Launched in 2007, the original cee’d was a landmark and game-changing model for Kia.  Designed, developed and built in Europe, cee’d was the first model to establish Kia as a serious contender to the established brands.  Winning praise from media and public alike for its all-round ownership proposition, cee’d claimed fourth place in the European Car of the Year Awards that year – the highest ever ranking for a Kia vehicle.

“The original cee’d was a paradigm shift for Kia, taking the company into the hotly contested C-segment with a truly competitive car for the first time,” comments Paul Philpott, Chief Operating Officer, Kia Motors Europe.  “Just as the original cee’d represented a major step forward for Kia in 2007, this second-generation model represents a further leap for the brand – both in terms of the capability and sophistication of the vehicle, and what it will do to drive further momentum in our European sales.

Source: 3D Car Shows